It is way easier to sell into companies (both large enterprises and SMBs). Software sales for startups is way easier today than it was 10 years ago.
Number of vendors has dramatically increased.
Some companies have 10 times as many vendors today then they did 10 years ago (with only 2x the spend).
Companies are buying from way more vendors and each one is getting a smaller piece of the pie. This could be bad news for the very large software companies (Oracle, Microsoft, IBM, etc.) but it is great news for startups.
Selling into companies has never been easier. And startups can get to significant revenue much faster. Cloud has liberated startups. Back in the day, all software was installed on premises. Selling software to enterprises that needs to be installed on premises is very expensive.
The SEO landscape is constantly in a state of flux; like seasons, SEO strategies come and go. However, the SEO industry does have some constants, but there is no shortage of gimmicks. The cost of implementation could run a few hundred thousand dollars (and often millions of dollars). For that type of cost, the buyers really need a full solution to see return on investment.
Some companies will say just about anything to attract new customers, so after hearing about the usefulness of SEO hosting, many individuals want to know if it’s true or just one of the latest gimmicks to bring in revenue.
Companies are buying from way more vendors and each one is getting a smaller piece of the pie. This could be bad news for the very large software companies (Oracle, Microsoft, IBM, etc.) but it is great news for startups.
Selling into companies has never been easier. And startups can get to significant revenue much faster. Cloud has liberated startups. Back in the day, all software was installed on premises. Selling software to enterprises that needs to be installed on premises is very expensive.
The SEO landscape is constantly in a state of flux; like seasons, SEO strategies come and go. However, the SEO industry does have some constants, but there is no shortage of gimmicks. The cost of implementation could run a few hundred thousand dollars (and often millions of dollars). For that type of cost, the buyers really need a full solution to see return on investment.
Some companies will say just about anything to attract new customers, so after hearing about the usefulness of SEO hosting, many individuals want to know if it’s true or just one of the latest gimmicks to bring in revenue.
There are a few different ways to look at it. Unfortunately, the way that most SEO hosting companies portray the service makes it nothing more than a gimmick. However, it’s very important to take a deeper look and see what is really going on.
There are plenty of regular web hosting companies. In fact, it’s very likely that there are too many hosting companies, which could be why the vast majority of these companies fade away.
A lot of webmasters have probably noticed how many new SEO hosts have sprouted up recently. The sales pitch that these companies use entices webmasters because it mentions ranking high in the search engines.
A typical sales pitch from such a company might also mention that SEO hosting is good for SEO.
At the end of the day, it doesn’t really matter what hosting company is used; a website can be ranked high in the SERPs on virtually any type of web host.
Pure SEO
At its core, SEO is about optimizing content in a way that makes the content rank better in the major search engines. It’s true that content needs to be relevant, and core SEO consists of optimizing new or existing content and making it relevant to the search queries that you’re trying to rank for.
An SEO web hosting company cannot control how any particular website will rank in the search engines, and for this to be possible, the company would actually need to write the content for the website because that is what search engines use to rank a website.
When trying to sell their services to new customers, many SEO hosts add unrelated tips to their service page. For example, some companies talk about having unique content. They might even talk about getting links to a website. However, these tips are not related to the service that the hosting company is selling.